home
***
CD-ROM
|
disk
|
FTP
|
other
***
search
/
Understanding McLuhan
/
Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
/
mac
/
McLuhan
/
MCLUHAN.DXR
/
06975_Field_TCUM T540.txt
< prev
next >
Wrap
Text File
|
1996-04-10
|
684b
|
15 lines
any social group. As extensions of the popular response to the
workaday stress, games become faithful models of a culture.
They incorporate both the action and the reaction of whole
populations in a single dynamic image.
A Reuters dispatch for December 13, 1962, reported
from Tokyo:
BUSINESS IS A BATTLEFIELD
Latest fashion among Japanese businessmen is the study
of classical military strategy and tactics in order to apply
them to business operations. . . . It has been reported that
one of the largest advertising companies in Japan has even
made these books compulsory reading for all its employees.